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The Ultimate Marketing & PR Book. Understand Your Customers, Master Digital Marketing, Perfect Publi
The Ultimate Marketing & PR Book. Understand Your Customers, Master Digital Marketing, Perfect Publi
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From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools, techniques, and strategies for success.Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.This is your complete course in modern marketing.ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.

The Ultimate Sales Book. Master Account Management, Perfect Negotiation, Create Happy Customers
The Ultimate Sales Book. Master Account Management, Perfect Negotiation, Create Happy Customers
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THE ULTIMATE SALES BOOK gives you everything you need to succeed in sales and account management. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.

The Ultimate Job Hunting Book. Write a Killer CV, Discover Hidden Jons, Succeed at Interview
The Ultimate Job Hunting Book. Write a Killer CV, Discover Hidden Jons, Succeed at Interview
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From crafting the perfect CV and finding the job of your dreams, to writing a great cover letter and winning at interview, THE ULTIMATE JOB HUNTING BOOK is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately.* Part 1: Your CVs Masterclass* Part 2: Your Job Hunting Masterclass* Part 3: Your Cover Letters Masterclass* Part 4: Your Job Interviews Masterclass.Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work.From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.

The Ultimate Management Book
The Ultimate Management Book
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From managing and motivating people and teams to performance management and appraisals, THE ULTIMATE MANAGEMENT BOOK is a dynamic collection of tools, techniques, and strategies for success.Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.This is your complete course in modern management.ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing. .

The Ultimate Finance Book. Master Profit Statements, Understand Bookkeeping and Accounting, Prepare
The Ultimate Finance Book. Master Profit Statements, Understand Bookkeeping and Accounting, Prepare
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This is your complete course in business finance.From balance sheets and profit statements to cashflow, budgets and forecasts, THE ULTIMATE FINANCE BOOK is a dynamic collection of tools, techniques, and strategies for success. Short, punchy chapters mean you can read up quickly and start applying what you've learned immediately.* Part 1: Your Finance for Non-Financial Managers Masterclass* Part 2: Your Bookkeeping and Accounting Masterclass* Part 3: Your Understanding and Interpreting Accounts Masterclass* Part 4: Your Successful Budgeting and Forecasting Masterclass.Discover the main themes, key ideas and tools you need, and bring it all together with practical exercises.ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing. .